Science Communication: From Academia to Industry

This two-day course focuses on developing strategies to convey complex scientific ideas that resonate with customers, investors, departments, and other key stakeholders. It uses a multi-disciplinary approach, offering a practical and theoretical approach to mastering the art of science communication in a corporate setting.

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Is this course for me?

This course is designed to develop industry science communication skills for scientists, researchers, and business professionals. The course can be held online or delivered in-person.​​

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Who Should Attend

• Scientists and researchers looking to transition into corporate roles.

• Entrepreneurs and professionals involved in science-based start-ups or spin-outs.

• Corporate professionals seeking to improve their communication with scientific teams.

• Anyone interested in improving their ability to communicate complex scientific ideas in a business context.

 

Learning targets:

(1) Understanding Challenges: Understand audiences, markets, and communication styles.

(2) Explore the Funnel: Examine and visualise different client touch points along the funnel and across channels.

(3) Hands-on: Using hands-on exercises will provide the attendees with a broader understanding of visuals in science communication. Attendees will be provided with workbooks as well as real-life case studies.

(4) Long-term: The tutorial is designed to be interactive, with attendees assessing the learned principles.