Scientific Illustration: Image Library | Bruker Luxendo

Zeeks delivered technically accurate and visually compelling graphic design and scientific illustration services. In addition, we provided expertise in content strategy, slide deck creation, and social media graphics.

The aim was to establish an image library with coherent layout and branding that could be used across platforms.

The challenge presented a two-fold task: not only did we need to highlight crucial information for Bruker Luxendo users, but we also wanted to make the graphics visually appealing and easy to understand. Our approach was centered on making the graphics resonate with users by addressing their practical needs, steering away from purely theoretical explanations. The emphasis remained on conveying core information, but with a simplistic illustrative style.